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Brand & Corporate Identity
Corporate Identity Design

Brand & Corporate Identity

Corporate Identity Design

The same strong impression at every touchpoint, from business card to signage: a complete corporate identity with presentation and social media templates and brand guidelines.

One colour on the business card, another typeface on the website, a completely different style on social media… A scattered look quietly leaves the impression of a scattered company. Corporate identity is the system beyond the logo that makes your brand recognisable at every touchpoint: colours, typefaces, imagery and every application from business cards to vehicle wraps. We build the system for a brand that will grow for years, not just for today’s needs, and deliver it with brand guidelines. Wherever you appear, you inspire the same trust.

How we work with you

We review your current identity and list of needs. We define colour, typography and imagery and design the core applications. We document everything in brand guidelines and deliver the source files, so your team and your printer apply your brand correctly every time.

What we can do for you

Colour, typography and imagery system
Business card, letterhead, envelope, presentation template
Social media, email signature and signage applications
Brand guidelines and source files

Highlights

The same brand look at every touchpoint
The guidelines help your team apply it correctly
No need to design from scratch for each new job
Ready files for digital and print use

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Contact

Website, e-commerce, software or advertising… Tell us what you have in mind in a few sentences and we will set up the first meeting right away. Free, with no obligation. Your competitors are not waiting; neither should you.

Let’s get started

FAQ

Questions about Corporate Identity Design.

If I already have a logo, do I still need a corporate identity?

A logo on its own is a signature; a corporate identity is the system that makes that signature inspire the same trust everywhere. Without rules for colour, type and imagery, every new piece looks slightly different and the brand weakens. We can keep your current logo and build the system around it.

What is a brand guideline for in a corporate identity?

The brand guideline is the reference book that describes how your brand is used. Your team, your printer or another agency you work with: everyone applies the colours, typefaces and logo correctly from a single source.

Which materials does a corporate identity project cover?

Applications such as business cards, letterhead, envelopes, presentation templates, email signatures, social media templates and signage are chosen to fit your needs. We define the scope together and set it out in the quote.

What affects the price and timeline of a corporate identity design?

Price and timeline depend on whether the logo is being redesigned, how many applications you need and how detailed the brand guidelines will be. We agree the scope together, give a fixed written quote and share the timeline in writing with it. You see clearly from the start what your investment will turn into.

If we refresh our corporate identity, will customers struggle to recognise us?

Not when the refresh is well planned. We identify the elements people already recognise, such as your colour or symbol, keep them and build the change around them. We plan the switchover across signage, website and printed materials in a consistent order, so customers keep recognising you while meeting a stronger, more current brand.

What are the stages of a corporate identity design project?

First we review your current look and your list of needs. Then we present a colour, typography and imagery proposal for approval and use the approved system to design the applications, from business cards to presentations. Finally we document everything in the brand guidelines and hand over the source files, so at every step you know exactly where things stand.

Can we edit the presentation and social media templates from our corporate identity ourselves?

Yes: we prepare the templates so they are easy to edit in the programs your team uses every day and show you briefly how to use them at hand-over. You change the text and images while the layout, typefaces and colours stay in place. Your team works without waiting for a designer, and your brand still looks like itself in every new presentation.

Can one corporate identity system cover our sub-brands and branches?

Yes: we set the rules for the main brand and define how sub-brands and branches sit under that umbrella, which elements are shared and which can flex. The brand guidelines become a single reference for everyone. Whatever city or product you appear in, it is instantly clear that you belong to the same family.

Contact

Let’s create work that leaves a lasting mark.

Let’s get started info@zenelit.com